Effective Date: September 2026
White Rose Equine Vets Ltd (“we”, “us” or “our”) is committed to protecting your privacy and handling your personal information responsibly.
This Privacy Notice explains how we collect, use, store and share your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
White Rose Equine Vets Ltd is an ambulatory equine veterinary practice providing veterinary services throughout Yorkshire.
Data Controller:
White Rose Equine Vets Ltd
Registered Office:
White Rose Equine Vets
Unit 2C Wood Owl
The Hawk Creative Business Park
Easingwold
York
YO61 3FE
Email:
office@whiteroseequinevets.co.uk
Telephone:
To be confirmed
If you have any questions about this Privacy Notice or how your personal data is handled, please contact us using the details above.
2. The Information We Collect
We may collect and process the following information:
Personal Information
- Name
- Postal address
- Email address
- Telephone numbers
- Billing address
- Payment information
- Insurance details
Horse Information
- Horse name
- Passport number
- Microchip number
- Breed, age and sex
- Clinical history
- Diagnostic images
- Laboratory results
- Treatment records
- Vaccination records
- Medication history
Communications
- Emails
- Telephone conversations
- Text messages
- Appointment records
- Website enquiries
- Social media messages where applicable
3. Why We Collect Your Information
We use your information to:
- Register you as a client.
- Provide veterinary treatment.
- Maintain accurate clinical records.
- Arrange appointments.
- Supply medicines.
- Process laboratory samples.
- Arrange referrals.
- Process insurance claims where requested.
- Issue invoices and collect payments.
- Meet our legal and professional obligations.
- Respond to complaints or queries.
- Improve our services.
4. Legal Basis for Processing
Under UK GDPR we process your information under one or more of the following lawful bases:
- Performance of a contract.
- Compliance with legal obligations.
- Legitimate interests in running our veterinary practice.
- Consent where required (for example marketing communications).
5. Who We Share Information With
We only share information where necessary.
This may include:
- Veterinary laboratories
- Referral veterinary practices
- Out-of-hours veterinary providers
- Farriers, physiotherapists and other professionals (with your agreement where appropriate)
- Insurance companies
- Payment providers
- Debt recovery agencies where accounts remain unpaid
- Government bodies or regulators where legally required
- The Royal College of Veterinary Surgeons where appropriate
We never sell your personal information.
6. How We Store Your Information
We take appropriate technical and organisational measures to protect your personal information.
Your information may be stored securely using electronic veterinary practice management software and secure paper records where necessary.
Only authorised members of staff have access to your information.
7. How Long We Keep Your Information
We retain client and clinical records only for as long as necessary to:
- Provide veterinary care
- Meet legal obligations
- Resolve disputes
- Defend legal claims
Financial records are retained in accordance with HMRC requirements.
When records are no longer required they are securely destroyed or permanently deleted.
8. Marketing
We may occasionally send practice news, health reminders or service updates.
Where required by law, we will only do so with your consent.
You can opt out of marketing communications at any time.
Service communications relating to appointments, invoices or treatment will continue where necessary.
9. CCTV
If you visit our premises (where applicable), CCTV may be in operation for security purposes.
Images are retained only for as long as reasonably necessary.
10. Your Rights
Under UK GDPR you have the right to:
- Access your personal information.
- Request correction of inaccurate information.
- Request deletion of information where appropriate.
- Request restriction of processing.
- Object to certain processing.
- Request transfer of your information where applicable.
- Withdraw consent where processing relies upon consent.
Some of these rights may be limited where we are legally required to retain veterinary or financial records.
11. Subject Access Requests
You may request a copy of the personal information we hold about you.
Requests should be made in writing or by email.
We will normally respond within one month.
12. Cookies and Website
Our website may use cookies to improve functionality and analyse website usage.
13. Changes to this Privacy Notice
We may update this Privacy Notice from time to time.
The latest version will always be available on our website and on request.
14. Contacting Us
If you have any questions about this Privacy Notice or wish to exercise your rights, please contact:
White Rose Equine Vets Ltd
Email:
office@whiteroseequinevets.co.uk
Telephone:
To be confirmed.
15. Complaints
If you are unhappy with how we have handled your personal information, please contact us in the first instance so that we have the opportunity to resolve your concerns.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Telephone: 0303 123 1113
Website: www.ico.org.uk
